PropTiger.com Launches Online Property Booking Platform

In a move that could significantly change the way property transactions are carried out in India, online real estate brokerage firm PropTiger.com has launched an end-to-end online booking facility on its portal. Now, using the PropTiger.com portal, prospective buyers can not only find a property of their choice but also complete the entire booking process online, including booking the unit and making payments.

PropTiger, owned by Elara Technologies, is among the first real estate brokerage firms in India to have launched a facility like this. So far, the NewsCorp-backed brokerage firm has partnered with 12 real estate developers, whose various projects in different stages (i.e., pre-launch, newly launched, under construction and ready-to-move-in), will be open for purchase on the online booking platform.

“As a technology-focused real estate company, it has been our singular motive, to offer our customers the best technology platform and services. At a time when strict restrictions on movement, in the wake of the Coronavirus pandemic, have made activity in the residential real estate sector difficult, we have tried to come up with various solutions, to boost business continuity for our customers - both, buyers and developers. A behavioral change that we are all currently experiencing, will pave the way for online property bookings to become the norm, rather than the exception, in the future,” says Mani Rangarajan, group COO, Housing.com, Makaan.com and PropTiger.com.

List of featured projects 

*Many others are in the pipeline

How to book a property on PropTiger.com

Buyers can book their dream homes using the PropTiger portal, by following three simple steps. From among the project options, they have to select a unit of the desired configuration, view the payment plan, confirm their personal details and block the unit online, after paying the minimum booking amount. In case the buyer wants to select a unit only after a site visit, paying the token amount would ensure that they are able to purchase the unit at the current rates, within a certain period of time. Buyers can use their credit and debit cards, net banking, mobile wallets or UPI/QR, to pay the token amount.

The booking amount is transferred immediately via the PropTiger platform through the simple payment gateway integrated on its website.

Offers galore

Developers showcasing their projects on the online booking platform, are also offering homebuyers a variety of offers/discounts, including stamp duty and registration charge waivers, apart from price protection schemes.

Upon booking a unit at Saheel Group's iTrend Life project, for example, the buyer will enjoy complete waiver on stamp duty and registration charges. They will also not have to pay any additional charges on preferred locations or floors. For the Akshaya Homes Tango project, buyers have to pay only Rs 25,000 as the booking amount now. In Concorde's Auriga project, the buyer will get a full refund of the booking amount, if they change their mind about the purchase later. The same scheme applies to property purchases in Purvanchal's Royal City project.

Builder testimonials

"Our experience with PropTiger.com for the last year has been very fruitful and with this extended tie-up, we are sure that it will help in boosting our business. This will surely prove to be a right move, in current situation,” says D Dhanasekaran of the Brigade Group.

"PropTiger as a team has always envisioned its goals and acted faster than anybody in the industry. Its new initiative shows the company has come up with something unique, before anyone else could think of it. This online booking platform is definitely a boon for customers and for the builders to meet and mutually get benefited," says D Jayavel, Assistant General Manager-Channel Sales, Akshaya Homes. The Chennai-based developer is among the builders who have partnered with Gurugram-based PropTiger, to offer online booking in their projects.

"As it is, PropTiger shows utmost diligence to help its partners grow. The new initiative is a remarkable step in that direction," says Vimesh P of Radiance Realty.