Hurry Up! It's Limited Edition

As I discussed in my previous blog on ‘Branded Homes’, the concept of adding a brand name to the project makes it more appealing to niche category of buyers. Well, why wouldn’t it? If you can tell the ‘brand of your house’ instead of the address, what else would you wish for? Being the ultra-luxury projects, branded homes and theme based homes are picking up in the market of Indian Metropolitan cities.

As these projects are meant for the affluent class of buyers, builders, these days, are launching limited editions of luxury homes. Being exclusive, these homes are priced higher than the regular residential projects. Limited edition is used as a differentiator to justify premium in price that makes these homes stand out among other counterparts.
The HNI class want some extraordinary attributes in their dream home. When you buy a super-luxury home, you are buying that international quality, which you always wished for. And if these luxuries are limited edition, it creates a fascination among buyers to grab the opportunity as soon as possible.

Here are some of the limited edition Homes you must know about:

M3M Polo Suites

For the first time in Indian real estate industry, M3M has launched the limited edition of its polo themed project- ‘Polo Suites’. M3M Polo Suites will be located in Sector 65, Gurgaon and will offer world class amenities and facilities, like horse riding clubs, and conceirge services to its inhabitants. It is embellished with polo themed motifs and sculptures at the entrance that lead to the exotic Polo Lounge on the ground floor. Also, concierge service is provided by Equisport to give polo training to each and every resident. The project offers 96 units of 3 BHK and 4 BHK apartments.

Patel Realty Townsville

Patel Realty has launched its European theme project Townsville in Electronic City, Bangalore. The project offers 124 units of limited edition Duplex Homes that have been meticulously designed to provide an ultra-luxurious lifestyle to its inhabitants. Each unit would have its own private garden, double height airy spaces, office room and store room. There would also be a lobby service for every four villas ensuring the privacy of the residents. Adorned with other exclusive amenities, the project is an exemplar of brilliance.

Brigade Caladium

Ideally located in Sahakar Nagar, Bangalore, Brigade Caladium is a limited edition project developed by the renowned real estate company, Brigade Group. The project offers 3 and 4 BHK exclusive luxury residences that are meant for the elite segment of buyers. Offering ultra-modern services like an eternity pool on the rooftop, an elegant lobby and beautifully designed apartments, Caladium is a project worth waiting for.

Limited edition homes are of exclusive nature. Not everybody can afford them. This technique is also used by the builders to counter the down market situations. Seeing good demand from niche buyers, they have high hopes attached with limited edition projects. Records show that these projects experience 5-6% annual price growth and this figure is expected to rise in future.

What’s your view about Limited Edition Projects? Let us know by commenting below.